About the BBA Program
The Bachelor of Business Administration (BBA) program is designed to equip students with a comprehensive understanding of core business principles and practices. This program fosters critical thinking, problem-solving skills, and leadership qualities essential for success in today's competitive global marketplace.
Our curriculum integrates theoretical knowledge with practical applications, ensuring graduates are well-prepared for a wide range of roles across various industries.
Key Features:
- Broad foundation in business disciplines including management, marketing, finance, accounting, and economics.
- Development of analytical, communication, and interpersonal skills.
- Opportunities for internships and real-world project work.
- Focus on ethical leadership and global business perspectives.
- Flexibility to specialize in areas of interest.
Curriculum Highlights:
- Principles of Management
- Financial Accounting
- Principles of Marketing
- Business Economics
- Operations Management
- Organizational Behavior
- Business Law
- Strategic Management
Available Specializations:
Marketing
Understand consumer behavior, branding, digital marketing, and market research.
Finance
Explore corporate finance, investment banking, financial markets, and risk management.
Management
Focus on human resources, organizational development, and strategic leadership.
Accounting
Gain expertise in financial reporting, auditing, taxation, and managerial accounting.
International Business
Learn about global trade, cross-cultural management, and international market entry.